Web Security and SSL Certificates

Oliver Guirado Martínez - Updated on July 14, 2019

After the latest news about the SSL certificate optimized for seo positioning from Google where the main novelty is the importance it will give Google to secure sites.

Example of positioning with SSL certificate according to Google

Any website that uses a SSL certificate Security is one of Google's top priorities, and in the next update, it gives importance to a factor that was already long in coming, namely web page certificates.

We help you to mount your SSL certificate correctly, request information in our company leaving the link of your website:

If you need to install an SSL certificate on your website you can hire it from our website from 45 ? with installation and configuration included: Install SSL Certificate. Our 2048 bits certificate are the ones recommended by Google as explained in the following statement.

We offer services of web maintenance with the installation and configuration of the free SSL Certificate for your websiteIf you don't know, how to get an SSL certificate for your websitewe help you in the process.

Google gives priority to optimized web pages with SSL Certificate

Google has announced that sites with HTTPS, certificates mounted on a 2048-bit SSL on a web page will give it a lower ranking boost.

Example of positioning with SSL certificate according to Google

Google says that this gives websites a small benefit in the ranking, only counting as a slight boost in the overall ranking algorithm. In fact, Google said this carries less weight than other signals, such as high-quality content, but it is still a factor to be considered. Based on their tests, Google says it has an impact on less than 1% of global queries, but said they may decide to strengthen the signal, since they want to encourage all web pages to switch from HTTP to HTTPS and keep all user data safe on the web.

Google also said that based on its tests for the past few months, the HTTPS signal showed positive results in terms of relevance and ranking in Google's search results.

Examples of positioning for a page with and without SSL Certificate

In App Design we take very seriously the latest releases and updates on the websites so we have made an example in one of our pages installing only the 2048 SSL Certificate without touching the content so we can see how it evolves in the ranking over time.

To carry out this study we took a stagnant page that did not move from Google's ranking and we mounted one of our SSL certificates. We have already been a month since we mounted it, we will be updating this article and leaving the evolution of the page with HTTPS:

Changes in the ranking after installing an SSL Certificate

KeywordLogo Design: "Company Logo Design"

Initial PositionPage 8 in position 6.

After one monthPage 7 in position 5.

After two monthsPage 6 in position 8.

After three monthsPage 6 in position 6.

Once the study is completed, we can confirm the improvement of the positioning with web pages mounted on HTTPS with SSL certificateAs Google reported, the improvement is minimal, but even so for a normal website, a minimal improvement will generate a large number of visitors to our website. Without doubt, this is a parameter to be taken into account and is gradually becoming mandatory for all websites.

As a conclusion, the main reason, in the need to encrypt our website, is the confidence to our customers and Google knows it. Improve the user experience, giving confidence through your website.

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